How do you use the avatar for PS3. What does it look like? What category would it be located under in the <avatar> section in <account management>?

I have entered the code that is printed on the insert that comes with the game, and if I check my "Downloaded Items" I can see that I have received it, but I can't figure out what it is or how it is supposed to be used. Is it located in the list of avatars used for PS3 Network? If so, what does it look like?

I have searched the internet and nobody seems to know much about it. A Google search produces pictures of the character/avatar for Xbox. It's a little dude wearing combat articles, operating the RC Mini Goliath via a remote control he holds. He drives it around himself in circles and sh*t.

What I want to know, is where is this little bastard on a PS3 and how do I use the damn thing?! Thanks to anyone who has the slightest idea.....